Social Media for Scientists: Networking, Building Reputation, Visibility, Maximizing Impact

Workshops that go beyond simply sharing content: Social Media for Scientists: Networking, Building Reputation, Visibility, Maximizing Impact.
Discover how to use social media effectively to network, strengthen your scientific reputation, research relevant information, and derive the greatest benefit for your research.
Workshop content (typically, but flexibly adjustable):
- Basics: What is social media, and what platforms exist?
- Relevance: Which networks are suitable for your scientific work?
- Strategies: How can you optimally use blogs (e.g., with WordPress), microblogging services like Mastodon, X/Twitter, and business networks like LinkedIn? When is an Instagram profile useful? When should you consider TikTok?
- Field-specific options: Which platforms are particularly relevant for scientists (e.g., ResearchGate, Academia.edu)?
- Professional presence: How to present yourself consistently and strategically across multiple profiles?
- Legal considerations: What copyright aspects need to be considered?
- Efficient networking: How to build relationships and collaborations via social media?
- Impact and visibility: What are Altmetrics, ResearchGate Score & Co., and how do they influence your visibility?
- Research tips: Using social media as a powerful tool for information gathering.
- Dos and Don’ts: Success factors and pitfalls for scientists on social media.
Format:
- In-person and online workshops, also available in German.
- Customizable to your specific needs.
Your benefits:
- Tailored content.
- Focus on scientific needs.
- Option for deeper dives or additional topics in collaboration with experts.
In addition to workshops on social media in science, also offer workshops on other topics related to science communication, such as Strategies for Scientific Publishing.
Contact:
Inquiries and details are welcome via email or phone. Let’s develop the best approaches for your social media strategy together.